Lighthouse Visionary

BRANDING, Website Design & Build, design COLLATERAL

Cathy Goddard built Lighthouse Visionary Strategies around a simple but powerful idea: that the right guidance at the right moment can change everything. Her practice a tailored hybrid of coaching and mentoring for small business owners and women entrepreneurs was genuinely different from anything else out there. The brand needed to reflect that. Nothing generic, nothing off the shelf.

We built the brand identity and then extended it across her website, business cards, brand guide, and the full range of collateral. Over the years, the relationship grew well beyond the design work. We were part of her programs, her events, and the community she built. Cathy has since retired and her site is no longer live, but the work we made together remains one of our most cherished projects.

A laptop on a white desk displays a website with an outdoor photo of a woman sitting on a railing, showcasing brand design. The desk also has an open notebook, a chair, and a wooden organizer.
"Ruth has become my ‘go to’ person for design work because of the diversity she brings to each project. Her knowledge depth has helped me take my business to a new level, whether redesigning my business cards (which I love!), rebranding my web site, setting me up on social media, creating e-newsletter templates…you name it. She understands my vision and guides me through the steps to ensure that it is communicated effectively."

Cathy Goddard- Lighthouse Visionary

Logo Design featuring a stylized yellow sunburst to the left of "Lighthouse" in dark blue. Below, "Visionary Strategies" appears in smaller, curved gray text. Perfect for impactful Branding on a clean white background. A smartphone on a beige surface displays Lighthouse’s website, showcasing thoughtful brand design with a welcome message, an outdoor photo of a woman, and a "Get It Now" button. A pen rests nearby. A website homepage on a blue background featuring a header with a woman sitting on a ledge above a forest, welcoming text, branding and service options with images, plus a blog section showcasing photos and text.
A navy blue business card featuring "Lighthouse" and a sunburst logo design rests in a wooden bowl next to a plant, a closed book, and eyeglasses on a white surface—an elegant touch of branding.