Your business is your passion and your dreams come to life. Your business is a reflection of all of the long hours, the days spent pining over your vision and focus, and your future. Maybe you’ve got a website, some marketing materials, and a good digital presence.
Maybe you’re thinking, “It’s 2019…why do business cards matter?”
We’re here to tell you why. We’re here to share with you the importance of having a business card and how they can help you share your business with the world.
After all, you’ve only got one first impression. Make it count.
First Impressions Matter
Whether you’re at a business networking event, a meeting, or simply just running into someone new at the store, you’ve only got one chance to make a good first impression. You’re marketing yourself everywhere you can and sharing what you do with others when the moment is right. If you don’t currently have a business card, how are you sharing your information? Maybe it’s writing it down on a small slip of lightweight paper that will eventually get tucked away and lost or perhaps it’s entering your information on their phone. While this is technically a way to share your name and number, it doesn’t always work long term. People forget, people make mistakes when writing things down, people lose things, and people go on to think about other things as soon as the conversation is finished. Read More
We have all seen the Oscar mix up and how the wrong winner was announced, but did you know it could have been avoided with improved typography and layout on the announcement card. Just a slight improvement in the placement and the hierarchy of the type could have avoided the mistake.
Here is a great article and re-design of the Oscars card to explain.
Great typography and hierarchy matter in design, take this into consideration in your next project.
“In true entrepreneurial style, Ruth Barrow found a need that was missing and filled it. Barrow had an immense passion in graphic design. (She had completed a degree in visual communications in her hometown of England). However after she moved to the small, snow-capped town of Whistler, BC, she found a common problem many of us have encountered – there were limited career opportunities….”
Whistler Creative Receives 2015 Constant Contact All Star Award
Recognized for achievements using online marketing tools to drive success
WHISTLER, BC, — April 1, 2016 – Whistler Creative, has been named a 2015 All Star Award winner by Constant Contact®, Inc., the trusted marketing advisor to hundreds of thousands of small organizations worldwide. The annual award recognizes the most successful 10% of Constant Contact’s customer base, based on their significant achievements leveraging online marketing tools to engage their customer base and drive results for their organization.
The moment has finally come and your logo is ready to go! You open your email only to find your logo saved in a range of file formats. While it may seem overwhelming your designer is providing you with a variety of file formats to ensure you can utilize your logo to its full extent in print and online.
To make sense of the different file formats it’s helpful to start with a little background in design – but not too much I promise.
Back in January 2012 I started working for the Whistler Day Spa, we started by redesigning their email newsletter and then developed into a whole new brand design for the spa.
Recently we have been working on the design and development of a new website based on the WordPress framework, which will allow for easy updates to the websites content and price list.
This design of the new site reflects the new brand design, along with the professionalism and style of the spa itself. The site is easy to navigate and is uses a responsive design which allows it to be easily viewed on the go, using a mobile device.
Here are a couple of before/after shots..
If you are thinking about designing a new website of a refresh of your current site, contact Whistler Creative for a free consultation and proposal.
In this Monday’s inspiration of the week I wanted to show how paper art and typography can be brought together for commercial uses such as, in advertising campaigns and magazine covers. Below are a few examples of the extremely talented Yulia Brodskaya, an artist and illustrator from Russia, but living in the UK.